Why Travel Affiliate Marketing?
Discovering the top 22 Travel Affiliate Programs of 2025 is not just about earning commissions; it’s about offering value to an audience eager to explore the world. As travel rebounds post-pandemic, more people are turning to online platforms for inspiration and bookings. Here’s why travel affiliate marketing is worth your time:
Evergreen Demand: Travel remains a universal desire.
Diverse Opportunities: From luxury hotels to budget-friendly tours, there’s something for every niche.
High Average Order Value (AOV): Travel bookings often involve significant spending, meaning higher commissions for you.
Global Reach: Partner with programs catering to international travelers.
How to Choose the Right Travel Affiliate Program
Before diving into specific programs, consider these factors:
Commission Structure: Look for programs offering competitive payouts.
Cookie Duration: Longer cookie durations increase your chances of earning.
Niche Fit: Select programs that align with your audience’s interests.
Support and Resources: Some platforms provide tools to help you succeed.
1. Booking.com Affiliate Partner Program
Why Choose Booking.com? One of the largest online travel agencies (OTAs), Booking.com offers access to over 28 million accommodation listings. Their global reach and user-friendly platform make them a favorite among travelers.
Commission Rate: Up to 25% of Booking.com’s cut.
Cookie Duration: 30 days.
Highlights: Multi-language support and a wide range of accommodation options.
2. Expedia Affiliate Program
Expedia is a household name in travel, providing flights, hotels, and car rentals.
Commission Rate: Varies by product.
Cookie Duration: 30 days.
Highlights: Comprehensive offerings and excellent brand recognition.
3. GetYourGuide Affiliate Program
Specializing in tours and activities, GetYourGuide connects travelers with unique experiences worldwide.
Commission Rate: Up to 8% per sale.
Cookie Duration: 30 days.
Highlights: Focused on experiences, perfect for travel bloggers.
4. Airbnb Associates Program
Airbnb redefined travel accommodations with its focus on unique stays and shared spaces. Their affiliate program lets you earn by promoting their listings.
Commission Rate: Based on guest booking value.
Cookie Duration: 28 days.
Highlights: Excellent for audiences interested in alternative accommodations.
5. TripAdvisor Affiliate Program
TripAdvisor is synonymous with travel reviews and recommendations. Their affiliate program allows you to earn by promoting their hotel bookings and activities.
Commission Rate: 50% of the revenue they earn.
Cookie Duration: 14 days.
Highlights: Trusted brand and extensive resources.
6. Skyscanner Affiliate Program
Skyscanner simplifies flight searches, making it an invaluable tool for travelers.
Commission Rate: Based on referrals.
Cookie Duration: 30 days.
Highlights: A globally recognized brand.
7. Klook Affiliate Program
Klook focuses on attractions, experiences, and transportation services, making it a strong contender for affiliates targeting adventure seekers.
Commission Rate: Up to 7% per sale.
Cookie Duration: 30 days.
Highlights: Extensive inventory of activities.
8. Hotels.com Rewards Program
Hotels.com’s affiliate program is ideal for audiences who prioritize loyalty rewards and discounts.
Commission Rate: Percentage-based.
Cookie Duration: 30 days.
Highlights: Strong appeal for cost-conscious travelers.
9. Viator Affiliate Program
Viator is a leader in offering curated tours and activities across the globe.
Commission Rate: Up to 8% per sale.
Cookie Duration: 30 days.
Highlights: Extensive options for unique and local experiences.
10. Travelpayouts
Travelpayouts is an affiliate network dedicated to travel. It consolidates various programs like flights, hotels, and car rentals.
Commission Rate: Varies by partner.
Cookie Duration: 30 days.
Highlights: Access to multiple travel brands through a single dashboard.
11. CheapOair Affiliate Program
CheapOair specializes in discounted flights, making it a go-to for budget-conscious travelers.
Commission Rate: Based on bookings.
Cookie Duration: 30 days.
Highlights: Competitive prices and promotions.
12. Turo Affiliate Program
Turo offers car rentals from private owners, creating a unique and affordable alternative to traditional rental agencies.
Commission Rate: $25 per booking.
Cookie Duration: 30 days.
Highlights: Peer-to-peer car rentals with a modern twist.
13. Rail Europe Affiliate Program
Catering to train travelers, Rail Europe provides access to rail tickets across Europe.
Commission Rate: Up to 5% per sale.
Cookie Duration: 30 days.
Highlights: Ideal for European travel-focused audiences.
14. Tours4Fun Affiliate Program
Specializing in guided tours, Tours4Fun offers experiences worldwide.
Commission Rate: Up to 7% per sale.
Cookie Duration: 30 days.
Highlights: Great for cultural and adventure tours.
15. Omio Affiliate Program
Omio focuses on transportation, including flights, trains, and buses.
Commission Rate: Based on ticket sales.
Cookie Duration: 30 days.
Highlights: One-stop solution for travel connections.
16. World Nomads Affiliate Program
World Nomads provides travel insurance for adventurers and explorers.
Commission Rate: Percentage-based.
Cookie Duration: 30 days.
Highlights: Trusted by travelers for comprehensive insurance.
17. Civitatis Affiliate Program
Civitatis specializes in tours and activities across major cities.
Commission Rate: Up to 10% per sale.
Cookie Duration: 30 days.
Highlights: Perfect for urban travel content.
18. G Adventures Affiliate Program
Focusing on small-group tours, G Adventures caters to eco-conscious travelers.
Commission Rate: Varies by package.
Cookie Duration: 30 days.
Highlights: Eco-friendly and unique itineraries.
19. Eurail Affiliate Program
Eurail offers passes for train travel across Europe.
Commission Rate: Percentage-based.
Cookie Duration: 30 days.
Highlights: Ideal for backpackers and explorers.
20. Hostelworld Affiliate Program
Hostelworld caters to budget-conscious travelers looking for affordable stays.
Commission Rate: Based on bookings.
Cookie Duration: 30 days.
Highlights: Excellent for promoting budget accommodations.
marketing portfolio:
21. Jet2holidays Affiliate Programme
Jet2holidays is the UK’s second-largest tour operator, offering package holidays to numerous destinations.
Commission Rate: Up to 5% per sale.
The Affiliate Monkey
Cookie Duration: 30 days.
Awin UI
Highlights: Strong presence in the UK market with a wide range of holiday packages.
22. FlightsFinder Affiliate Programme
FlightsFinder offers a meta-meta flight search experience, aggregating results from various flight search engines.
Commission Rate: Varies based on referrals.
Cookie Duration: Not specified.
Highlights: Unique flight search experience that can enhance your website’s offerings.
Tips for Maximizing Your Affiliate Income
To make the most of these programs, keep these tips in mind:
Focus on SEO: Optimize your content to rank for travel-related keywords.
Leverage Social Media: Platforms like Instagram and Pinterest are perfect for showcasing travel content.
Create Niche Content: Cater to specific traveler types, such as budget backpackers or luxury seekers.
Utilize Tools: Use widgets, banners, and deep links provided by affiliate programs.
Engage Your Audience: Share personal travel stories to build trust.
The Future of Travel Affiliate Marketing
The travel industry’s growth shows no signs of slowing. Emerging trends like eco-tourism, digital nomadism, and immersive travel experiences provide fresh opportunities for affiliates to innovate and connect with audiences.
By partnering with the right programs and staying ahead of industry trends, you can build a sustainable and profitable affiliate marketing business in 2025 and beyond.
